Privacy & LGPD

Betr7 Privacy Policy — LGPD Data Protection

Betr7 takes your personal data seriously. This policy explains what we collect, how we use it, who we share it with, and what rights you have as a data subject — all in compliance with Brazil's General Data Protection Law (LGPD).

Last updated: January 2026 Version pt-BR LGPD — Law No. 13.709/2018
LGPD Compliance
All data processing at betr7 complies with Law No. 13.709/2018 — Brazil's General Data Protection Law.
256-bit SSL encryption
All communications between your device and betr7 are encrypted with 256-bit SSL — the same standard used by Brazil's major banks.
Your Guaranteed Rights
Access, correction, portability, anonymization, and deletion of your data — betr7 ensures the exercise of all rights provided under the LGPD.
No Data Selling
betr7 does not sell, rent, or transfer your personal data to third parties for commercial purposes, under any circumstances.
Secure Payments
Financial data from Pix, card payments, and other Brazilian payment methods is processed securely and never stored in plain text.
DPO & 24/7 Support
betr7 has a dedicated Data Protection Officer (DPO) and Portuguese-language support available 24/7 for any privacy-related questions or requests.
Last updated: January 2026 · Version 2.4 · Applies to all registered users on betr7.
1

Introduction and Data Controller

Betr7, available at betr7.best, takes its users' privacy seriously. This Privacy Policy describes how betr7 collects, uses, stores, shares, and protects your personal information when you use our services — Sports Betting, Live Casino, slots, poker, crash games, the VIP Program, and all other platform features.

Betr7 is the controller of personal data processed under this policy, as defined by Article 5 of Brazil's General Data Protection Law (LGPD — Law No. 13.709/2018). This means betr7 determines how your data is processed and is responsible for ensuring that processing is carried out lawfully, transparently, and securely.

When you create a betr7 account, you confirm that you have read and agreed to this Privacy Policy. Continued use of the platform following any updates constitutes acceptance of the revised terms. We recommend reviewing this policy periodically.

This policy applies to all interactions with betr7: accessing the website, creating an account, making deposits and withdrawals via Pix, boleto bancário, credit card, PicPay, Mercado Pago, or TED, placing bets, participating in promotions, and any contact with our support team.

2

Data We Collect

Data provided directly by you

When you register and use betr7, you actively provide us with the following information:

  • Identification data: full legal name as shown on official ID, CPF, date of birth, gender (optional);
  • Contact details: email address, mobile phone number;
  • Address data: ZIP code, street address, number, complement, neighborhood, city, and state;
  • Verification documents (KYC): photo of your RG or CNH (front and back), proof of address, selfie with ID document;
  • Financial data: Pix key linked to your registered CPF, credit/debit card details (processed by the payment gateway and not stored by betr7 in plain text);
  • Account data: chosen username, communication preferences, betting history, and transaction history.

Automatically collected data

When you access the betr7 platform, we automatically collect technical information required for the service to function:

  • IP address and approximate geolocation (country/state/city);
  • Browser type and version, operating system, screen resolution;
  • Device used (mobile, tablet, computer) and technical device identifiers;
  • Pages visited, session duration, clicks, and browsing patterns;
  • Cookie and similar technology data (detailed in Section 6);
  • Access logs with date, time, and actions performed on the platform.
Data Category Examples Primary Purpose
Identification Full name, CPF, date of birth Identity verification (KYC)
Contact Email, mobile number Account communication and security
Financial Pix key, transaction history Payment processing
Behavioral Bets, games, session duration Responsible gambling and personalization
Technical IP, device, browser Security and fraud prevention
3

How We Use Your Data

Betr7 uses your personal data solely for the purposes listed below. We do not process data for purposes incompatible with those stated in this policy without your prior explicit consent.

Service operation and delivery

  • Creating, managing, and securing your platform account;
  • Processing deposits via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED;
  • Processing withdrawals via Pix to the key registered under the account holder's CPF;
  • Registration and settlement of sports bets (Brasileirão, Copa do Brasil, Libertadores, UFC, NBB, and other events);
  • Access to casino games, slots, poker, crash games, and all other platform products;
  • VIP Program management: points calculation, weekly cashback, and tier benefits.

Security, compliance, and fraud prevention

  • Identity verification (KYC) and anti-money laundering compliance;
  • Detection of suspicious behavior, multiple accounts, and bonus abuse;
  • Compliance with legal and regulatory obligations and reporting to competent authorities;
  • Access and transaction log records for internal and external auditing.

Communication and relationship

  • Sending transactional information: deposit confirmation, bet results, withdrawal notification;
  • Communications about bonuses, promotions, and VIP Program updates (with the option to unsubscribe at any time);
  • Support via live chat and email through betr7's customer support team;
  • Satisfaction surveys and platform feedback (participation is optional).

Platform improvement

  • Usage pattern analysis to improve the interface and browsing experience;
  • Identifying technical issues and optimizing performance;
  • Personalization of displayed content based on your gaming history and preferences;
  • Development of new features and functionality for the betr7 platform.
4

Legal Basis for Processing

The LGPD requires that all personal data processing be grounded in a legal basis set out in Article 7 of the law. betr7 processes your data under the following legal bases:

  • Contract performance (Art. 7, V): the processing required to create and maintain your account, handle deposits and withdrawals, record bets, and provide access to games is carried out to fulfill the terms of use established when you created your betr7 account;
  • Compliance with a legal obligation (Art. 7, II): identification data (CPF, name, documents) are processed to fulfill legal obligations related to anti-money laundering, user identification, and reporting to regulatory authorities;
  • Legitimate interest (Art. 7, IX): technical and behavioral data are used for fraud prevention, platform security, and service improvement, always in keeping with users' rights and reasonable expectations;
  • Consent (Art. 7, I): for sending marketing communications and promotions unrelated to your active account, betr7 requests explicit consent, which can be revoked at any time through the preferences panel or by contacting support.

Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of any processing carried out prior to withdrawal. To withdraw consent, go to your account settings or contact betr7 support.

5

Data Sharing

Betr7 does not sell, rent, or trade your personal data with third parties under any circumstances. Sharing only occurs in the specific situations described below, always with the purpose of delivering contracted services or fulfilling legal obligations.

Partners and service providers

  • Payment processors: Pix gateways, credit/debit card processors, PicPay, Mercado Pago, and partner banks (Nubank, Itaú, Bradesco, Banco do Brasil) receive only the data strictly necessary to process transactions — never more than the minimum required for each operation;
  • Game providers: Pragmatic Play, Evolution Gaming, Spribe, and other certified providers may receive technical session identifiers for license verification and game integrity purposes, without access to full financial data;
  • Infrastructure providers: cloud servers and digital security partners operating under data processing agreements that include confidentiality clauses and LGPD compliance requirements.

Authorities and legal obligations

Betr7 may disclose personal data to governmental, judicial, or regulatory authorities when required by law, court order, or for defense in legal proceedings. To the extent permitted by law, betr7 will notify the user of any such requests.

Important: We never share your passwords, full credit card details, or authentication information with any third party. If you receive a communication requesting this information on behalf of betr7, disregard it — it is a fraud attempt. Contact our support team immediately.

6

Cookies and Tracking Technologies

Betr7 uses cookies and similar technologies to ensure the platform functions correctly, improve your browsing experience, and collect analytics data. The first time you access the site, you are informed about the use of cookies and can adjust your preferences.

Types of cookies used

  • Essential cookies: required for the platform's basic operation — authentication, session security, and bet slip management. These cannot be disabled without affecting core service functionality;
  • Performance cookies: collect anonymous information about how you browse the betr7 platform — pages visited, load times, errors encountered. They help identify and fix technical issues;
  • Functionality cookies: remember your language preferences, interface settings, and game filter history to personalize your experience;
  • Analytics cookies: used to understand aggregated, anonymous usage patterns across the platform, enabling data-driven improvement decisions.

You can manage cookies through your browser's settings panel. Please note that disabling essential cookies may prevent access to certain features of the betr7 platform, including logging into your account.

7

Data Security

Betr7 implements appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, destruction, alteration, or improper disclosure. Our key security measures include:

  • 256-bit SSL/TLS encryption in all communications between your device and betr7's servers;
  • Encrypted storage using irreversible hashed passwords — betr7 never stores your password in plain text, and no employee has access to it;
  • Tokenized financial data — card information is tokenized by the payment gateway before storage and never passes through betr7's systems in plain text;
  • Two-factor authentication (2FA) available to all users as an additional layer of account protection;
  • Continuous monitoring of suspicious activity, unauthorized access attempts, and behavioral anomalies;
  • Internal access controls based on the principle of least privilege — only employees with a specific need are granted access to particular categories of data.

Security incidents: In the event of a data breach that may affect your rights or freedoms, betr7 will notify the National Data Protection Authority (ANPD) and the affected data subjects within the timeframe required by the LGPD — generally within 72 hours of becoming aware of the incident.

Despite all measures in place, no system is 100% breach-proof. betr7 recommends using a strong, unique password for your account, enabling 2FA, and never sharing your credentials with third parties. If you suspect unauthorized access, contact support immediately via live chat.

8

Data Retention and Deletion

Betr7 retains your personal data for as long as necessary to fulfill the purposes described in this policy and to meet applicable legal obligations. The main retention periods are:

  • Active account data: retained for the full duration of the terms of use, meaning for as long as your betr7 account remains active;
  • Financial transaction data: retained for 5 years after account closure, as required by tax and anti-money laundering legislation;
  • KYC verification documents: retained for 5 years after account closure, as required by regulation;
  • Access and security logs: retained for 6 months for security purposes and incident investigation;
  • Marketing data (with consent): retained until consent is withdrawn or after 2 years of inactivity.

Once retention periods expire, data is securely deleted or anonymized so it can no longer be linked back to you as the data subject. Data required for defense in ongoing legal proceedings may be retained beyond standard periods until the case is definitively concluded.

Account closure: When you close your betr7 account, some data will be deleted immediately (preferences, browsing history), while other data will be retained for the applicable legal period. You will receive a communication detailing what has been deleted and what will be kept, along with the respective retention periods and legal bases.

9

Your Rights as a Data Subject (LGPD)

The LGPD grants you, as a data subject, a set of rights that betr7 is committed to respecting and facilitating. See below for your rights and how to exercise them:

Data Access

You can request confirmation that we process your data and obtain a full copy of the information we hold about you.

Data Correction

Incomplete, inaccurate, or outdated data can be corrected. You can update your information directly in your betr7 account dashboard.

Data Deletion

You may request the deletion of data processed on the basis of consent. Data required for legal compliance cannot be deleted before the mandatory retention period has elapsed.

Portability

You may request your data in a structured format for transfer to another controller, in accordance with ANPD regulations.

Data Sharing Information

You have the right to know which public and private entities betr7 has shared your personal data with.

Right to Object

You may object to processing carried out on the basis of legitimate interest when you have valid grounds to do so, subject to case-by-case review by betr7.

To exercise any of the rights listed above, contact betr7 via live chat (available 24h) or by email at privacidade@betr7.best, stating which right you wish to exercise along with your identification details. The response deadline is up to 15 business days, in accordance with the LGPD.

Filing a complaint with the ANPD: If you believe your rights have not been properly addressed by betr7, you may file a complaint with the Autoridade Nacional de Proteção de Dados (ANPD), the regulatory body responsible for enforcing the LGPD in Brazil.

10

Minors' Data

Betr7's services are intended exclusively for users aged 18 and over who are residents of Brazil. betr7 does not knowingly collect, store, or process personal data from minors.

The registration process requires a CPF and date of birth, and betr7 conducts periodic checks to identify and close accounts belonging to minors. If we determine that we have collected data from a minor, that information will be deleted immediately and the account will be closed.

If you are a parent or guardian and believe that a minor has created an account on betr7, please contact our support team immediately via live chat or at suporte@betr7.best. We will take the necessary steps urgently.

11

International Data Transfers

In some cases, providing betr7's services may require transferring data to partners located outside Brazil — for example, game providers such as Pragmatic Play and Evolution Gaming, whose servers may be in other countries.

Betr7 ensures that all international data transfers comply with the requirements of the LGPD, specifically Article 33, which requires that the recipient country offer an adequate level of protection or that the transfer be supported by specific safeguards such as standard contractual clauses or compliance certifications.

In any international transfer, data sharing is limited to the strict minimum necessary for the specific service — such as session identifiers for gaming license verification — and never includes complete financial data or identity documents.

12

Changes to this Privacy Policy

Betr7 may update this Privacy Policy periodically to reflect changes in data processing practices, new platform features, or updates to applicable law. All previous versions are archived and can be made available upon request.

Material changes — those that significantly affect your rights or the way we handle your data — will be communicated with at least 7 days in advance by email to the address registered on your betr7 account. Minor changes — such as formatting corrections or editorial clarifications — may be published without prior notice.

The date of the last update is always visible at the top of this page and in the version available at betr7.best/privacy-policy. Continued use of the platform after the effective date of any updated terms constitutes acceptance of the revised policy.

13

Contact & Data Protection Officer (DPO)

Betr7 has appointed a Data Protection Officer (DPO) in accordance with Article 41 of the LGPD. The DPO serves as the official communication channel between betr7, data subjects, and the Autoridade Nacional de Proteção de Dados (ANPD).

For questions related to privacy, data protection, and the exercise of your rights as a data subject, you may reach us through the following channels:

  • Live chat: available 24/7, directly on the betr7 platform — for urgent matters, including suspected data breaches or unauthorized account access;
  • Privacy email: privacidade@betr7.best — for formal rights requests, questions about this policy, and communication with the DPO;
  • General support email: suporte@betr7.best — for general account inquiries, deposits, withdrawals, and games.

Response deadline: Requests related to LGPD rights are handled within 15 business days. Urgent security matters (suspected unauthorized access, fraud) are treated as a priority via live chat, with a response time of under 30 minutes during business hours and within 2 hours outside of them.

Betr7 is committed to the responsible and transparent handling of your personal data. If you have any questions not addressed by this policy, don't hesitate to reach out — our team is ready to help.


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